Brisbane-based national haircare leader Price Attack wants to open 10 new stores next year and is prepared to show aspiring franchisees ‘the money’ launching its boldest franchise support program in a decade.
New partners can choose from three months free rent, free stock, or a guaranteed salary - putting up to $25,000 straight into their business. The incentives removing some of the biggest barriers to business ownership, letting franchisees focus on customers, teams, and building a thriving store from their first day.
CEO John Pascoe said lowering entry costs helped counter cost-of-living pressures yet would accelerate network expansion by creating sustainable growth to meet an ambitious target of 10 plus new stores in 2026.
“We have had our eyes on some key markets for years and have not quite been able to reach them,” Mr Pascoe said. “It’s designed to not only reinvigorate our franchise program but strengthen our national footprint and support new operators from day one.
Price Attack’s offer targets new franchisees in select Queensland, New South Wales and Western Australia locations where strong retail potential has already been identified.
Free rent is targeted to markets such as Salamander Bay, Griffith and Penrith in NSW; Bundaberg and Gympie in Queensland; Queanbeyan in the ACT; and Midland and Armadale in WA.
Guaranteed salary is focused on Mitchelton (Brookside), Mildura, Mount Ommaney and Buddina (Kawana Waters), as well as Strathpine, Brookvale, Maroubra, Campbelltown, Wollongong, Albury and Perth’s greater metropolitan corridor.
Free stock ensures franchisees can walk into a fully stocked store on day one and will be rolled out in Sydney Greater Region (including Marrickville, Sylvania and St Ives), Burleigh Heads and Brisbane, as well as Osborne Park, Claremont and Success in WA.
