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Michelle Price: Leading the Way in Logistics and Franchising

BF BFA Editorial·1 May 2025·6 min read
Michelle Price: Leading the Way in Logistics and Franchising

Michelle Price, Chief Commercial Officer for Asia Pacific, has been instrumental in driving the growth of InXpress across the region for nearly four years. With over three decades of experience in the freight and logistics industry, she has held senior leadership roles with major global forwarding companies, managing large-scale operations including warehouses, truck fleets, and extensive office teams.

When Michelle discovered the InXpress model, it immediately stood out. The ability to deliver competitive freight solutions through established carrier partnerships—without the need for physical assets—was not only an efficient approach but also a smarter, more agile way to succeed in an industry undergoing rapid change. While the business model initially drew her in, it was the culture that truly cemented her commitment. The strong sense of community and shared purpose fuels her passion and drives her mission to share the InXpress opportunity with others.

Supporting Women in a Male-Dominated Industry

As a seasoned professional in logistics—a sector traditionally dominated by men—Michelle understands the unique challenges women face in leadership and entrepreneurship. What sets InXpress apart, she believes, is its genuine commitment to empowering women across all levels of the business.

At InXpress, Michelle has seen an increasing number of women excel as successful franchise owners, working alongside their equally dedicated male counterparts. But diversity isn’t limited to franchising; it extends throughout the organisation. The balance of women to men in leadership and employment roles is, in Michelle’s words, “outstanding.” The culture fosters support, encouragement, and ambition, creating an environment where individuals—regardless of gender—can grow and thrive.

Throughout her career, Michelle has had strong backing and opportunities for advancement, but she sees InXpress as a true leader in inclusivity and growth. Starting as Country Manager and Director for Australia and New Zealand, she was promoted just over 17 months ago to Chief Commercial Officer for Asia Pacific. In this role, she collaborates with high-performing teams across the region and plays a pivotal role in supporting more than 130 franchisees in APAC, including over 50 franchises in the ANZ market, as they build and scale their businesses.

A Business That Feels Like Family

For Michelle, InXpress embodies everything she values—results, relationships, and resilience. While the company is performance-driven and focused on achieving targets, it is also a network built on genuine care and collaboration. At InXpress, success is not just individual—it’s shared. Wins are celebrated together, challenges are tackled as a team, and growth is a collective effort. The culture is rooted in a deep commitment to each other and a shared vision for success.

Beyond its strong community, InXpress offers cutting-edge technology designed to simplify operations for franchisees. Its intuitive systems streamline quoting, booking, and freight management, allowing franchisees to focus on building relationships and growing their businesses.

With outstanding support from carrier partners, daily access to industry experts, and a business model built on recurring income, InXpress stands out as a franchise opportunity unlike any other in the market.

InXpress: A Scalable Franchise Opportunity in a Thriving Industry

InXpress is a global leader in shipping and logistics, delivering tailored freight solutions to businesses of all sizes. As a trusted third-party logistics provider (3PL), InXpress has built strong partnerships with Tier 1 global and domestic carriers—including DHL, FedEx, UPS, TNT, StarTrack, and other domestic providers. These relationships enable franchisees to offer competitive shipping rates and outstanding customer service, supported by cutting-edge technology that streamlines freight management. Businesses can book, track, and manage shipments with ease, whether shipping locally or internationally.

A Franchise Model That Works

InXpress offers a proven franchise model designed for scalability, profitability, and flexibility. With low overhead costs and no requirement for warehouses or trucks, franchisees operate as freight consultants, helping customers navigate the complexities of shipping and logistics. The model is built around remote operation, allowing franchisees to launch and grow their businesses from home.

Franchisees receive world-class technology, ongoing training, and hands-on business coaching from the dedicated support team based in Brisbane. Additionally, they become part of a strong, collaborative network of franchisees who share knowledge, celebrate successes, and uplift each other throughout their business journey.

Whether you're seeking a fresh start, a career shift, or a way to build a lasting business for your future, the InXpress model empowers individuals to run their own logistics business—without the traditional risks and overheads of starting from scratch.

Why Now Is the Time

The logistics industry continues to grow year after year, driven by global e-commerce, evolving supply chains, and the increasing demand for efficient shipping solutions. Businesses are constantly seeking smarter, cost-effective freight options, and InXpress franchisees are uniquely positioned to provide them.

If you're looking for a new career path, a flexible lifestyle, or a way to build something meaningful for your future, this is the perfect time to take advantage of the InXpress opportunity. No prior freight experience is required—just the drive to learn, connect with customers, and build a business of your own.

An InXpress franchise is more than just a business—it’s a community, a pathway to personal and financial growth, and a chance to be part of one of the world’s most dynamic industries. With the right support, training, and tools at your fingertips, success is within reach.

If you’re ready to take control of your future, work on your own terms, and be part of something that’s making an impact, InXpress is ready for you.

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